Secret #1: The days of haggling your price point are over
In the HuffPost article, it mentions to “Buy at or below Invoice Price” and to “Try Negotiating by Email”. Dealers have gotten smart over the last few years and tell their customers that their prices are below Bluebook prices. Since most sale prices are below invoice and Bluebook pricing, the customer cannot come in with a lower number expecting the deal of a lifetime. The customer’s negotiating power is now limited and you are stuck with the price they advertise. My advice for new car shoppers is to thoroughly research the internet for the price point and only go to those dealers that have the price you can afford.
Secret #2: Push for going to a local credit union or bank that links directly to your paycheck
Secret #3: Get pre-approved for an auto loan to know where you stand
Secret #4: Look for cars that have been sitting on the dealer’s lot for a long time
Secret #5: Online discounts are not worthy, IMHO
Secret #6: Visit Dealers Often
Secret #7: Go back to the dealer later or sign-up for price alerts
There are many other considerations upon shopping for a car that is not mentioned. I hope that these secrets aid you in your car shopping experience as it has in mine!